The Best Orthopedic Websites 2023 Design Tips & Examples Do you want more patients to contact your orthopedic office after visiting your orthopedic website? Is it true that your primary rival has just unveiled a shiny new custom website and rebranding campaign? Is...
Today we had the pleasure of speaking with the Senior Product Manager of Medtronic Spine & Biologics, Kim Rodgers. Kim manages the digital direct to consumer (patient) marketing strategy for the US Marketing team. Strategies involve owned, earned, and paid media...
The Top Medical Marketing Strategies for 2023 Putting together innovative medical marketing strategies for medical practices can be a daunting and often downright confusing endeavor. With what seems like endless marketing and advertising channel options and oftentimes...
Orthopedic Marketing & Orthopedic Advertising Ideas for 2023 Orthopedic marketing and orthopedic advertising have evolved and changed tremendously over the last 3-5 years. Going from a traditionally 90%+ referral-based patient workflow to the rise of...
Instagram Marketing for Doctors – Tips & Strategies to Engage with Patients Instagram marketing for doctors is one of the top ways to organically engage with potential patients and begin to build a know, like and trust relationship through thought...
Marketers in the healthcare industry have come a long way since their early days, and now employ a wide variety of strategies to reach patients at every point along the care continuum. People are more eager to take charge of their health and learn more about your...