Why Doctors Should Start a Podcast (and How To) w/ Dr. Ernesto #122
Posted on Friday May 22, 2020

In today's episode, we are joined by Dr. Ernesto to talk about Why Doctors should leverage the medium of podcasting, how to get started and why physician entrepreneurship is the answer to the current healthcare crisis.

Being Real on LinkedIn w/ Shay Rowbottom #121
Posted on Tuesday May 12, 2020

In today's episode, we are joined by LinkedIn marketing and growth expert Shay Rowbottom. Kelley and Shay unpack the secrets to growing a successful LinkedIn profile, increase visibility, content creation strategies and why it's so important to get personal in business. Enjoy!

Reviews, Telehealth and Patient Marketing w/ Ted Chan of CareDash #120
Posted on Tuesday May 05, 2020

In today's episode, we are joined by the CareDash CEO, Ted Chan. CareDash has become one of the leading provider directories for helping patients connect with local, quality providers. We are discussing the role of reviews on the patient decision making process, what makes up a good provider listing profile, and more marketing advice for doctors.

Digital Healthcare Marketing Strategies w/ Neil Patel #119
Posted on Wednesday April 29, 2020

In today's episode, Neil Patel joins us to discuss digital healthcare marketing strategies. Tips for boosting conversion rates for ad campaigns during COVID, how practices can leverage telehealth to reach new patients, how to become a thought leader and more. Enjoy!

The Physician Liaison Balancing Act w/ Kelly Montgomery #118
Posted on Friday April 10, 2020

In today's episode, How do you manage your physician liaison fieldwork, building referral relationships and collecting the data and insights for your program? Kelley Knott is joined by Kelly Montgomery, a physician liaison, for Providence Hospital part of Ascension Healthcare.

Pulling the curtain back on healthcare with special guest Dr. Josh Luke #117
Posted on Thursday March 05, 2020

In today's episode, Kelley and her co-host Justin Knott have a special guest Dr. Josh Luke and they discuss creating affordable healthcare and becoming a thought-leader in the space, and why healthcare is where it is at today. 

Practice Growth Strategies with special guest Dr. Tarek Hassanein #116
Posted on Tuesday February 25, 2020

In today’s episode, we are joined by Dr. Tarek Hassanein a board-certified physician in Gastroenterology & Transplant Hepatology. He has developed a program that is exploding and has opened 7 centers and is changing the way patients are treated. How has he stayed innovative? What role are his physician liaisons playing in his growth? And how he is giving back. Enjoy!

Future of Local SEO with Special Guest John Wall #115
Posted on Thursday February 20, 2020

In today's episode, Justin Knott is joined by special guest the host from Marketing Over Coffee, John Wall. We are discussing the future of local search and SEO. Why should you invest in your own content? Do we need to worry about voice search as a medical organization? What are our favorite SEO tools? HARO and how to leverage. Enjoy!