Perlow Urology was ready to do more monthly vasectomy procedures but did not know how to directly reach new men in the greater Atlanta market looking for the permanent birth control solution.
In conjunction with Perlow Urology, we developed a “Saturday Vasectomy Clinic” concept to allow men to not miss work and created an advertising strategy to reach new patients search for vasectomies in Atlanta.
We developed a digital advertising strategy for growing new vasectomy procedures that resulted in a 752% return on ad spend (ROAS) and a 505% increase in monthly vasectomy leads.
Return on Ad Spend (ROAS)
Increase in New Vasectomy Leads
Growth in Procedures in 90 Days (47 New Procedures)
New Vasectomy Leads in 1 Year