Ben Nwachukwu Orthopedic Surgeon

by | May 30, 2023

Orthopedic Surgeon Marketing Case Study

Meet Ben Nwachukwu Orthopedic Surgeon

Dr. Benedict Nwachukwu is an orthopedic surgeon and specialist in hip, knee and shoulder surgery at Hospital for Special Surgery (HSS) in New York City.

90.9%
Reduction in Cost Per Lead
$26.70
Average Cost Per Conversion
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About Dr. Benedict Nwachukwu

Dr. Benedict Nwachukwu is an orthopedic surgeon and specialist in hip, knee and shoulder surgery at Hospital for Special Surgery (HSS) in New York City. He is the Co-Director of Clinical Research for the Sports Medicine Institute at HSS and an Assistant Professor of Orthopedic Surgery at Weill Cornell Medical College. Dr. Nwachukwu completed his undergraduate work at Columbia University and obtained both his MD and MBA from Harvard. His orthopedic surgery residency was completed at HSS followed by sports medicine fellowship training at the world-renowned Rush University.

The Challenge

Dr. Nwachukwu came to Intrepy because he was struggling with getting his orthopedic ads approved by Google because of the nature of the surgical ads and a high cost per appointment on his ad spend.

The Solution

Due to Intrepy’s extensive orthopedic marketing agency experience, we were quickly able to get all of his surgical ads approved by Google following best practices and develop a comprehensive Google ads program to drive new surgical patients.

Services offered
Digital Advertising

Major Impact

As a result of Intrepy’s orthopedic paid ads expertise, Dr. Nwachukwu achieved a 90.9% Reduction in Cost Per Lead and $26.70 Average Cost Per Conversion.
90.9%
Reduction in Cost Per Lead
$26.70
Average Cost Per Conversion
128
Phone Calls over 90 seconds in 5 Months via Google Ads

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Digital Advertising

Digital advertising is a powerful, targeted orthopedic marketing strategy when leveraged correctly. It allows you to deliver ads when patients are looking for orthopedic solutions or retarget them after they visit your website. We implemented a tested and proven search ads strategy for his practice to drive new surgical patients.

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