For most healthcare practices, most new patients come from the surrounding community. Patients rarely travel far for routine or even specialty care. Instead, they search online for providers close to home or work, often using phrases like “doctor near me” or...
The home healthcare industry continues to evolve rapidly as aging populations, post-pandemic consumer expectations, and healthcare policy shifts fuel demand for in-home services. In 2026, it’s not enough to simply deliver excellent home care—you must also ensure...
AI, Local Search, and What’s Actually Changing for Medical Practice Websites in 2026 If you run marketing for a specialty practice, you’ve probably felt it already – something’s happening in digital search, and we’re not sure exactly how it affects us (or will...
The Best Healthcare Marketing Strategies in 2026 Healthcare marketing strategies really matter in 2026 because, let’s face it, with costs increasing for ads and media, the monetary stakes are high. Layer on top that there are also more platforms, tools, and tactics...
It’s well understood by today’s healthcare managers that your practice’s medical website is your digital front door to patient access as well as a potential engine for patient acquisition via either SEO and AI visibility or via paid ads. At Intrepy, as we’ve worked...
Orthopedic Marketing & Orthopedic Advertising Ideas for 2025 Orthopedic marketing and orthopedic advertising have evolved and changed tremendously over the last 3-5 years. Going from a traditionally 90%+ referral-based patient workflow to the rise of...
