/Kelley Knott

About Kelley Knott

Kelley is the CEO and Co-Founder of Intrepy Healthcare Marketing. She is a highly experienced physician liaison and has a background in consulting medical and dental practices on how to build new patient referrals and create digital marketing strategies.

5 Physician Liaison Marketing Myths and How to Avoid Them

Are you looking to grow physician referrals and increase patients for your medical practice? A physician liaison or physician relations marketing is the most effective way in healthcare marketing to help physicians build local doctor referral relationships to increase both patient referrals and high revenue procedures.

May 19th, 2018|Categories: Physician Liaison|Tags: , |

14 Social Media Mistakes Stopping Your Practice From Growing

Having a social media profile(s) is just not enough! Social Media can increase your search results, boost reviews, draw in new leads, target ideal patients for unique high revenue services, dive traffic, increase your brand awareness, and so much more!

May 4th, 2018|Categories: Social Media|

Top 6 Reasons Doctors and Dentists Need Social Media

Lets connect, friend, like, tweet, post, and share! In this digital era these words have taken on a whole new meaning. This new digital vocabulary is connecting people all over the globe. According to a study conducted by LinkedIn, 81% of Small and Medium Business owners

April 23rd, 2018|Categories: Social Media|Tags: , |

Choosing the Right Social Media Platforms

Social media marketing is a popular healthcare marketing tool used in the dental and medical world and can be very effective when marketing for doctors and medical practices. Social media marketing for doctors and dentists can greatly improve their marketing results and drive new patient leads.

April 17th, 2018|Categories: Social Media|Tags: |

10 Reasons a Healthcare Marketing Agency is a Practice’s Best Friend

Doctors and dentist are inundated with options and decisions for the best route to go when marketing or advertising their practice. There seems to be endless strategies and platforms and countless agencies to help them execute on these tactics. When shopping for a new agency why should you considering

March 26th, 2018|Categories: SEO, Social Media|Tags: |

8 Ways to Keep a Strong Doctor Referral Relationship

Building a strong a relationship with referring physicians is crucial to sustaining doctor referrals and practice growth. The main component and leading member of your doctor referral marketing team is the physician relations manager or a physician liaison. A physician relations manager builds doctor referral

March 5th, 2018|Categories: Physician Liaison|Tags: , |

10 Creative Healthcare Marketing Ideas for a Medical Practice

Marketing a medical practice can be an overwhelming undertaking. Even if you have found some success things are constantly changing and evolving and it is easy for initiatives to become stagnant. Shaking it up or trying something new is always a great idea with any practice. Good marketers understand the

February 20th, 2018|Categories: SEO|Tags: , |

5 Steps to Create a Physician Relations Marketing Program

A physician relations manager can also be referred to as a physician liaison serving as the marketing representative for the physicians of the medical practice. A physician relations manager job description is to represent the physician to referring doctors.

January 29th, 2018|Categories: Physician Liaison|Tags: , |

Physician Liaison Training & Marketing: Implement a Successful Program

Implementing a physician liaison program requires the appropriate training. Physician Liaison training is absolutely crucial to have a successful referral marketing program. The process of the physician liaison training should include setting and achieving goals, establishing a timeline, creating accountability and identifying the necessary action steps to achieve

January 8th, 2018|Categories: Physician Liaison|Tags: |

Branding For A Medical Practice & It’s Importance

Now more than ever before winning the SEO game for your medical practice is extremely doable, even if you are a small or brand new practice, because of the seismic shift toward local SEO. In years past, you needed to have klout, backlinks & tremdnous website traffic to have a fighting

December 15th, 2017|Categories: SEO|Tags: , |

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