Kelley Knott

/Kelley Knott
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About Kelley Knott

Kelley is the CEO and Co-Founder of Intrepy. She has a background in consulting medical practices on how to grow their new and existing patient base through both digital and physical marketing. She is a proud graduate of the University of Alabama Roll Tide Roll!

Branding For A Medical Practice & It’s Importance

Now more than ever before winning the SEO game for your medical practice is extremely doable, even if you are a small or brand new practice, because of the seismic shift toward local SEO. In years past, you needed to have klout, backlinks & tremdnous website traffic to have a fighting

December 15th, 2017|Categories: SEO|Tags: , |

What is a Physician Liaison?

A physician liaison serves as a representative for a doctor, medical practice, or hospital. As the representative they bridge the gap of communication between referring doctors and specialty physicians. Doctor referrals are the lifeline of a medical practice and a physician liaison’s

November 1st, 2017|Categories: Physician Liaison|Tags: |

14 Physician Liaison Marketing Mistakes Doctors Should Avoid

Establishing a successful physician liaison marketing program is vital for a private practice to generate new referrals from local doctors. When it comes to healthcare marketing the physician liaison referral marketing is the most effective for increasing new patient referrals

October 16th, 2017|Categories: Physician Liaison|Tags: |

20 Attributes of a Top Performing Physician Liaison

Implementing an effective referral marketing campaign requires a successful physician liaison. When hiring a physician liaison there are specific traits that you should look for to make sure they are the best representative of your medical practice and overall brand.

September 28th, 2017|Categories: Physician Liaison|

Physician Liaison Marketing 101: Quality vs. Quantity

Quality vs. Quantity, the ongoing battle for doctors when it comes to the Physician Liaison Program for their practices. Physician referrals can be the lifeline for many doctor practices to generate new patients. Building and maintaining referrals from primary care and specialty providers

September 15th, 2017|Categories: Physician Liaison|

14 Ways Doctors Can Avoid Social Media Suicide

Having a social media profile(s) is just not enough! Social Media can increase your search results, boost reviews, draw in new leads, target ideal patients for unique high revenue services, dive traffic, increase your brand awareness, and so much more!

September 5th, 2017|Categories: Social Media|

Building a Relationship with Referring Doctors – Quick Tips

Doctors are more likely to refer to a practice they have established a relationship with where they can trust their patients care is in the best physician's hands. It is important to build your doctor network and meet with local healthcare providers to discuss your approach to patient care.

June 13th, 2017|Categories: Physician Liaison|Tags: , |

Growing Your Doctor/Patient Referrals For Your Practice

Everyday primary care providers and doctors are referring out their patients, if it’s not to you its to your competition! Referral Marketing is taking those referrals and directing them to your practice generating a successful consistent patient base and higher practice revenue.

May 9th, 2017|Categories: Physician Liaison|Tags: , |

5 Ways to Boost Digital Marketing for Your Practice

The world is digital and marketing is key to driving new business to your practice. Digital marketing has many advantages to more traditional forms of marketing (ex. direct mailers, billboards, etc.). Digital marketing reaches more strategic demographics and customer niches

February 8th, 2017|Categories: Social Media|Tags: |

Making Your Office More Patient Friendly

A trip to the doctor’s office can be nerve racking and most dread going. Whether it is because they had to take time out of a busy schedule, they are sick or hurt, long wait times, need vaccinations, receiving health screenings, waiting on test results, in for their annual,

November 28th, 2016|Categories: Physician Liaison|Tags: |

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